Could a healthy, delicious, sustainable fast food option be coming to a city near you? Lyfe Kitchen was created over a year ago by Mike Roberts, former president and CEO at McDonald’s, who is now co-founder and chief executive of Lyfe Kitchen. Lyfe launched their pilot restaurant in tech universe hub of Palo Alto, CA and have big plans to bring people across the USA their hope for the future of fast food restaurants.
“Lyfe’s aim is not just to build a radically sustainable, healthy brand of fast food. The former Golden Archers hope to transform the way the world produces organic ingredients, doing for responsibly grown meat and veggies what McDonald’s did for factory-farmed beef.” (Wired Magazine)